Meet the Management Team
CEO & Co-Founder
Genady founded Brighttonix Medical Ltd. with over 13 years of experience in the medical aesthetic industry. Prior to Brighttonix, Genady served at Syneron Medical (Nasdaq: ELOS), Syneron Beauty and Iluminage Beauty in several key positions.
Genady Nahshon
Lion Flyash
Chief Technology Officer & Co-Founder
Lion brings over 16 years of R&D experience in the professional and home use aesthetic medical devices industry.
Prior to Brighttonix Medical Ltd., Lion served as CTO at Iluminage Beauty, at Syneron Medical (Nasdaq:ELOS) and Unilever Ventures JV. Before that, he played key roles in the R&D departments of Lumenis, Curelight and Syneron Medical, world leaders in the aesthetic devices industry.
Noam Sorek
Global VP Sales & Marketing
Noam has been in the medical aesthetics industry for over 15 years at both the regional and national office levels. Prior to BrightTonix Medical Ltd., Noam was VP Sales and responsible for Venus Concept’s activities in its direct operations in France, Italy, and South Africa.
In addition to vast experience in the aesthetic market, Noam also was a part of MIS Implants Technologies Ltd. and he is bringing deep knowledge from the dental market as well.
Mark Kim
Business Development Specialist
Mark has established himself as one of the leaders in the medical and the aesthetic industries with years of experience behind him.
Mark introduced the 'Copper Vapor Laser' & 'Hair Removal Laser' to the Asian market and holds co-patent rights to APTOS-the first thread lift technique. In addition to developing a unique fractional laser technology(Neo Scan), Mark is the founder of PHOTOMEDIX(UK) and co-founder of Medical Laser Solutions(USA).